Sam Goldwater - was directing live-action docs, music videos, and commercials until the lockdown restricted travel and he found himself engrossed in the expansive possibilities of Unreal Engine.   "CG is an exciting new scene to me - I picked up Blender for the first time during the pandemic to my surprise, I quickly fell in love with 3D for the incredible creative agency it affords."  "For someone who's spent many years accidentally setting off location smoke alarms with haze machines, chasing daylight hours, or had crucial shots lost because of some problem while on location; the freedom to invent anything you can imagine on screen with seemingly no limitations is... Well, it's pretty cool."   Sam's enthusiasm and experience with  new technologies and filmmaking offer unimaginable possibilities in commercials.